Helena Pires is an associate professor at the Department of Communication Sciences, Institute of Social Sciences, University of Minho, Portugal, and a member of the Communication and Society Research Centre.
She holds a PhD in Communication Sciences, in Semiotics of Communication, from the University of Minho, 2007. She has taught Advertising, Semiotics and Communication, and Art in this same institution.
For four years, until November 2019, she was the coordinator of the Advertising Group of Sopcom – Sociedade Portuguesa de Ciências da Comunicação.
She has published and developed research work in the field of visual and urban culture, namely on the (urban) landscape, particularly on the landscape in contemporary art.
Currently, she is co-coordinator of Passeio – Platform of Art and Urban Culture, an intervention platform of the CECS.