CECS’ researchers will participate in the I Ibero-American Congress of Institutional Communication and Social Advertising

The researchers of the CECS, Sara Balonas and Ana Melo, are invited to the I Ibero-American Congress of Institutional Communication and Social Advertising, which will take place in Madrid, on 17 and 18 October.

Sara Balonas will be the first to participate in the conference, on a panel on the influence of digital tools on NGO communication. The researcher will talk about “The Future of Advertising”, at 10:30 am, in the Hall of Acts (Vilcávaro).

Ana Melo will participate in the last session of the morning of the 17th, in a panel dedicated to the role of the university in the digital education of communications in Social Advertising. The CECS’ researcher presents the communication “participatory and citizen advertising: inspirations from the ParticipAD project”, at 12:00 noon, in the same space.

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[Text published 10-15-2018]